Bose Window Display


Maximise Small Products

The Challenge

 Small product, maximum attention at busy Airport terminal

The Solution

 Create depth with a Sky themed display

JR Duty Free - Brisbane International Airport Departures Lounge- April 2015 (2)  

 

 

We were approached to create cost effective visual merchandising at the Duty Free section of Brisbane Airport.

As this was a small product in a high traffic area, we decided not to feature the product in the window, immediately bringing down the cost.

The key to affordability here is in the design. The feeling of ‘Silent Comfort’ was created using old fashioned visual merchandising with large cotton clouds. This created depth in the display as we employed top lighting to mimic the effect of the sun/shadows cast by clouds.

Practically this window was also challenging as it was not a standard retail window.

Want to find out how we can give your windows cost effective impact? Contact Us Now! 

JR Duty Free - Brisbane International Airport Departures Lounge- April 2015 (6)JR Duty Free - Brisbane International Airport Departures Lounge- April 2015 (5)

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